Purpose of using URL Shorteners
I frequently utilize URL shorteners as a marketer to create trackable URLs for usage in various campaigns. Short links are practical to use, simple to remember, and most importantly, they make it possible for me to understand my audience by looking at the analytics. They also allow cloaking of links rather than them looking long and ugly, URL shorteners hide the original long links and make them small and decent looking.
Some URL Shorteners:
Here are a few of my suggestions to look out for.
Bitly may be a name you are already accustomed to. It is the most widely used link shortener online by major bloggers and businesses. On their free plan, they offer a good selection of possibilities.
If you require a URL shortener that prioritizes your branding, take a look at Short.io. You may make, customize, and shorten links using your own domain with Short.io. Short.io features an excellent lesson collection that will walk you through every feature of the platform, making it simpler than ever to establish and track branded URLs.
We have been using Premium URL Shortener for a while now, and really like it. For such a low cost, it offers a tonne of functionality. This offering comes packaged with almost everything Bitly and Short.io have to offer. Custom QR codes and Linktree-like profiles are now supported thanks to recent updates.
Similar to Premium URL Shortener but free, the open-source link shortener Polr enables you to run your own URL shortener. It offers several fundamental capabilities right out of the box and is a great substitute for a quick tool.
Similar to Polr, YOURLS, or your own URL shortener, is a free self-hosted link shortener. Despite being rather outdated and having a poor user interface, this link shortener is highly effective. But it does the job quite well.
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DISCLAIMER: This article is not sponsored but a review of major products used by us.
